As the quality of forecasting has got better, (accuracy being only one aspect) the opportunity to make smart farming decisions has increased. Words Annabelle…

When the going gets tough, the tough get going. Sheep and beef farmers are weathering a difficult season, and we spoke to industry professionals about their…

Those in New Zealand’s deer industry have an exciting future ahead of them, Following the recent Deer Industry NZ conference, we talk to Ron Schroeder about…

Motukawa Station is the engine room at the centre of the 5000 hectare Plimmer & Co farming operation. New manager Rimu Wipaki is looking to make changes that…

Reinstating live animal exports from New Zealand is currently on the table under the new coalition government, and is drawing attention from all sides of the…

Live cattle export has been a contentious issue, banned by the previous government, exporters and farmer suppliers are hoping a new gold standard accreditation…

Our 2024 bull and yearling sales calendar and directory, direct from BEEF Country.

Being clear on your desired outcome is the first step to ensure you end up with a bull-team well suited to your particular needs.

Although eye fillet of beef may not have the extra flavour of say, scotch or sirloin, it has always been a favourite of mine when entertaining. It can be…

AngusPRO is committed to bettering Angus cattle within the New Zealand beef industry and ensuring Angus is the tastiest beef on everyone’s lips. Words by Sarah…