

Read the BEEF Country 2024 Journal
BEEF Country is an annual journal packed with New Zealand’s inspirational and technical information in the aim to breed and finish ultimately the world’s best beef.
The journal is distributed early May 2024 free to all Beef + Lamb New Zealand levy payers.
Purchase the BEEF Country annual journal for $15 plus postage annually (from 1 May 2024).
Listen to the BEEF Country Podcast

The BEEF Country Podcast, hosted by genetics specialist, Jo Scott, brings you New Zealand’s inspirational and technical information in the aim to breed and finish ultimately the world’s best beef.
Jo speaks to bull breeders across all breeds and industry professionals right across the value chain, from genetic technologies to calf rearers in dairy-beef, to our marketers to arm you with the very best information behind and beyond the farm gate.
BEEF Country podcast is produced by the Proud Country Network owned by Country-Wide Media that compliments the annual BEEF Country magazine journal released every year in early May.
Read the articles online
Feed efficiency testing benefits wider beef industry
A new partnership arrangement has given Te Mania Angus the opportunity to further invest in infrastructure and the Wilding family grabbed the opportunity to install a feed intake testing unit on their North Canterbury farm. Words Sandra Taylor.
FeedSmart ensures effective use of feed resources
The feed planning tool for sheep and beef farmers. Words Sandra Taylor, Beef + Lamb New Zealand.
Genetic testing ground
Some of the most arid soils in Canterbury are proving to be the ideal testing ground for Richard and Denise van Asch’s beef genetics. Words Sandra Taylor.
Global tariff challenges may create opportunities
New Zealand farmers are no strangers to volatility, and 2024 was another year that tested our resilience for beef exports. Words Simon Quilty.
Ground beef’s climate demands
McDonald’s Australia and New Zealand procurement of ground beef needs to show a 7% absolute reduction in carbon emissions by 2030. Words by Sarah Perriam-Lampp.
Hereford crossbreeding alleviates financial pressure
The shift to crossbreeding with Herefords brings many benefits, says Posy Moody, NZ Herefords General Manager.
Highlights of 2023 USA & Canada Study Tour
A group of New Zealand breeders and industry representatives learn more about genetic research and new technologies in the Northern Hemisphere. Words Sandra Taylor, Beef + Lamb New Zealand
How to buy the right bull
Being clear on your desired outcome is the first step to ensure you end up with a bull-team well suited to your particular needs.
Irish lead the way in addressing non-replacement dairy calves
Aware of the reputational risk posed by non-replacement bobby calves, the Irish dairy industry has used every tool and system at its disposal to drive industry change. Words Sandra Taylor.
Keep the finisher in mind
Dairy farmers wishing to phase out bobby calves will need to raise animals that will compete with other land uses. Sheryl Haitana reports.
Lack of forward contracts still hinders rearer fortunes
Widespread use of forward contracts for 100kg dairy beef calves to lock in acceptable rearing margins continues to elude the beef sector. Words by Tony Leggett.
Launching a farm beef brand not for the faint-hearted
It takes bucket loads of passion, massive determination and hours of dedication to achieve the dream of breeding, finishing, processing and retailing only beef cattle from one source. Words Tony Leggett.