Read the BEEF Country 2024 Journal

BEEF Country is an annual journal packed with New Zealand’s inspirational and technical information in the aim to breed and finish ultimately the world’s best beef.

The journal is distributed early May 2024 free to all Beef + Lamb New Zealand levy payers.

Purchase the BEEF Country annual journal for $15 plus postage annually (from 1 May 2024).

Purchase a hard-copy 2024 BEEF COUNTRY JOURNAL
View Digital 2024 BEEF COUNTRY JOURNAL

Listen to the BEEF Country Podcast

The BEEF Country Podcast, hosted by genetics specialist, Jo Scott, brings you New Zealand’s inspirational and technical information in the aim to breed and finish ultimately the world’s best beef.

Jo speaks to bull breeders across all breeds and industry professionals right across the value chain, from genetic technologies to calf rearers in dairy-beef, to our marketers to arm you with the very best information behind and beyond the farm gate.

BEEF Country podcast is produced by the Proud Country Network owned by Country-Wide Media that compliments the annual BEEF Country magazine journal released every year in early May.

BEEF COUNTRY ADVERTISING - Print & Podcast

Read the articles online

Milestones reached in Informing New Zealand Beef programme

Data from commercial herds contribute to beef evaluation programme. Words Sandra Taylor, Beef + Lamb New Zealand

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Minister’s trade priorities

The strength of our agricultural sector is a testament to farmers hard work and innovation; Minister for Trade and Agriculture Todd McClay is all too aware of his role to support and enhance collective efforts, particularly in expanding beef exports through strategic trade initiatives.

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Monitoring system trial highlights potential of wearable technologies

Over the past six months, cow monitoring systems have been trialled in two South Island beef herds as part of Beef + Lamb New Zealand’s Informing New Zealand Beef Programme. Words Sandra Taylor, Beef + Lamb New Zealand

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Must demonstrate value to both the beef and dairy sectors

Dairy beef animals have to be the most efficient animals possible and genetics is a key factor. Words by Sheryl Haitana.

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New EBVs and traits on the way for Angus

Shared data and collaboration among breeders are helping to expand the mix of traits measured for estimated breeding values. Words Dave Warburton.

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New Zealand’s own beef indexes roll out for 2025 bull sales

Beef + Lamb New Zealand has rolled out three New Zealand-specific indexes to help bull buyers make more informed decisions in time for buying bulls this season. Words Sandra Taylor.

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Next Generation Herds fast-forward genetic gain

For Alan and Natasha Cave joining Informing New Zealand Beef’s commercial herd programme was a natural progression in their on-going work to improve the performance of their commercial beef herd. Words Sandra Taylor, Beef + Lamb New Zealand and Photos Laura Adams, Little Valley Photography.

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NZ Shorthorn Hosts Breeders & Farmers at Raupuha Stud

The first draft of 18-month-old steers set to be processed as part of a six-year breeding programme in collaboration with Beef + Lamb Genetics NZ (BLGNZ) will be on show. Words NZ Shorthorn.

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Pāmu sets ambitious target to rear 100% of dairy calves

State-owned farming entity Pāmu is gearing up to rear all the calves born on its dairy farms by 2030, doubling its current level across 40,000 dairy cows. Words by Sheryl Haitana.

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Pivoting for premiums

New Zealand farmers are no strangers to volatility, and 2024 was another year that tested our resilience for beef exports. Words Sirma Karapeeva.

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Ready to thrive in a changeable world

Adaptability is crucial to maintain our standing as a premium beef exporter. Words by Sirma Karapeeva, Chief Executive, Meat Industry Association

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Reaping the rewards

Irrespective of market fluctuations, Beef + Lamb New Zealand’s Trade Policy team continues to represent the interests of this country’s sheep and beef farmers in global trade discussions. Senior Trade Policy Advisor, Nick Jolly, says B+LNZ’s strategy is to maintain, protect and improve access into current markets and to unlock new market potential. Words by Nick Jolly, Senior Trade Policy Advisor.

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