Beef Country
Ready to thrive in a changeable world
Adaptability is crucial to maintain our standing as a premium beef exporter. Words by Sirma Karapeeva, Chief Executive, Meat Industry Association
A dynamic approach
Integrated Farm Planning is a dynamic approach to recognising how the components in our farming systems are connected. Words by Rachel Joblin.
2023 Nuffield Report: What’s the beef?
Hot off the Press: An executive summary from Matt Iremonger’s Nuffield Report exploring opportunities for Beef on Dairy in New Zealand. Words by Matt Iremonger.
World’s best grass-fed steak
Handpicked genetics, farm systems and top notch grading to be crowned the best – the impact of a grading programme on our beef. Words by Sarah Perriam-Lampp
Simmental: 50 years strong
Simmental cattle first arrived in New Zealand in the early 1970s in a wave of European breed imports intended to inject new life into beef production. Words by Tony Leggett.
Unlocking beef returns from the top down
Virtual fencing technology is showing the returns of daily rotational grazing on steep, hill country beef farms.
Words by Sarah Perriam-Lampp Photos by Michael Lahood.