

Read the BEEF Country 2024 Journal
BEEF Country is an annual journal packed with New Zealand’s inspirational and technical information in the aim to breed and finish ultimately the world’s best beef.
The journal is distributed early May 2024 free to all Beef + Lamb New Zealand levy payers.
Purchase the BEEF Country annual journal for $15 plus postage annually (from 1 May 2024).
Listen to the BEEF Country Podcast

The BEEF Country Podcast, hosted by genetics specialist, Jo Scott, brings you New Zealand’s inspirational and technical information in the aim to breed and finish ultimately the world’s best beef.
Jo speaks to bull breeders across all breeds and industry professionals right across the value chain, from genetic technologies to calf rearers in dairy-beef, to our marketers to arm you with the very best information behind and beyond the farm gate.
BEEF Country podcast is produced by the Proud Country Network owned by Country-Wide Media that compliments the annual BEEF Country magazine journal released every year in early May.
Read the articles online
2023 Nuffield Report: What’s the beef?
Hot off the Press: An executive summary from Matt Iremonger’s Nuffield Report exploring opportunities for Beef on Dairy in New Zealand. Words by Matt Iremonger.
2024 2-Year Old Bull Sales and Yearling Bull Sales
Our 2024 bull and yearling sales calendar and directory, direct from BEEF Country.
A dynamic approach
Integrated Farm Planning is a dynamic approach to recognising how the components in our farming systems are connected. Words by Rachel Joblin.
A playbook of passion & profit for future beef
The rewards of a minimal bobby calf policy for the Wrights’ dairy farms paired with a nostalgic love of Red Devons has seen the growth of Tamar Beef rearing beef-cross calves to marbled steak direct to the consumer. Words Sarah Perriam-Lampp, Photos Ben Doubleday.
All about the journey
Speckle Park cattle are recognised for producing high-marbling genetics and combined with mouth-watering bite test results – it’s all about the softness of the beef – it was a natural progression into Speckle Beef as a brand in its own right.
AngusPRO Scoops Commercial Advantage
AngusPRO cattle are registered with Angus Australia, and recently, this has given them a commercial advantage with the addition of two new EBVs to utilise – Mature Cow Body Condition and Mature Cow Height.
AngusPRO: A progressive approach
AngusPRO is committed to bettering Angus cattle within the New Zealand beef industry and ensuring Angus is the tastiest beef on everyone’s lips. Words by Sarah Horrocks.
Balanced mineral nutrition equals better performance
Ensuring cattle receive a balanced and adequate mineral intake is paramount for optimal health and productivity. CP Lime Solutions’ new Vitalise range for sheep and beef farmers means ad-lib feeding of minerals in the paddock is more effective 5 year vitalise user of the Dairy blend. Words Sarah Perriam-Lampp.
Balancing seasonal variations in nutrient requirements
Melinda Turner explains why we need to keep an eye on mineral deficiencies in cattle this winter.
Better Beef Breeding resources aid bull selection
The incorporation of nProve Beef into Beef + Lamb New Zealand’s Better Beef Breeding resources has made selecting bulls a whole lot easier. Words Sandra Taylor.
Better cattle handling: For people, product and perception
Multi-pronged benefits can come from low-stress cattle handling (LSH) such as improved operational efficiency, enhanced meat quality, and a safer working environment for farmers according to a 2024 Kellogg report. Words Sarah Perriam-Lampp.
Breaking out of the commodity rat race
Backgrounding with First Light Wagyu has allowed a Northland farmer to simplify his system. Words by Glenys Christian and Photos by Malcolm Pullman.